Colored Schedule Types link to scheduled sections of the course for the term at this institution. If all Schedule Types are listed in black text, the course is not scheduled for the term. |
MKT 120 - Princ Marketing - Univ of Hawaii Maui College |
Introduces marketing concepts and the application to the process of marketing products, services, and ideas to provide value and benefits to both for-profit and non-profit organizations. Students will develop an understanding of the marketing process, analyze marketing opportunities, and develop strategies to fulfill the needs of target markets.
3.000 Credit hours 45.000 Lecture hours Schedule Types: Lecture Business & Hospitality Division Marketing Department Prerequisites: ENG 19 w/C or place ENG 22/55 |
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